we do secondary research like using the internet and in books
Research is done to find out sources which is can be used to make news paper articles, stories , movies, books. Primary research is making statistics and what the public think and want. This can be helpful for making a movie because you can research what the people want.
Market research is when information is found about the market at the time. for example what is hyped up at the time.
audience research is finding what type of audience you want to make a product for
Production research is when information is found about the history of the product, how it was made, who made it, when it was made
Quantitative: box office figures, programe rating, hits on a website
Qualitative is reviews, response to news coverage,
A tweet can be a qualitative review on a media product. But it can also be attitudes to media products.
A youtube video that shows how many views the video has gained is a example Quantitative ,
Finding the box office figures on google is also quantitative.
Rotten Tomatoes rates programs and films which is also quantitative.
The Amazing Spider-man
Quantitative reasearch:
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